A joint approach to UN communications in BiH is aimed strengthening the UN’s position as a key national and international partner, leveraging each agency’s specific comparative advantage and expertise without replacing or weakening their individual mandate or identity, while communicating joint results. With the frameworks and priorities set, and the role of the UN Communication Group to work to increase awareness and visibility of CF results, the Joint UN Communications and Advocacy Strategy aims to do so by strengthening the Communicating as One approach.